Job Description

Senior Account Manager

Overview

As Senior Account Manager, you will play a critical role in building and maintaining client relationships, driving strategic growth, and delivering value across the retail media, CPG, and media sales industries.

The ideal candidate has a proven ability to navigate complex client ecosystems, structure impactful advertising solutions, and work seamlessly across internal and external stakeholders.

This position requires strong expertise in retail media networks, client-focused media selling, and the ability to influence senior-level decision-making.

Key Responsibilities

Client Relationship Management:

• Serve as the primary point of contact for key accounts, fostering long-term relationships and managing interactions across multiple levels of the client organization.
• Understand client goals and challenges to deliver tailored solutions that align with their objectives.
• Identify and capitalize on sales opportunities, positioning the company as a trusted partner.

Industry Expertise:

• Leverage knowledge of retail media, CPG, and media sales to inform strategic account management and solution development.
• Stay updated on industry trends, retail dynamics, and consumer behavior to ensure strategies remain competitive and relevant.
• Collaborate with internal teams to package and sell advertising solutions that align with market demands.

Pitch Development:

• Develop and present comprehensive pitches that address client goals and demonstrate value.
• Structure deals, navigate agency relationships, and drive impactful pitch processes.
• Lead cross-functional teams to deliver innovative advertising campaigns.

Strategic Account Planning and Execution:

• Create and execute plans to achieve both short-term and long-term business objectives.
• Identify and prioritize growth opportunities within key accounts, aligning with organizational goals.
• Drive client-focused strategies to deliver measurable results.

Communication and Coordination:

• Facilitate clear and effective communication between internal teams and external stakeholders, ensuring alignment on goals, timelines, and deliverables.
• Act as a central coordinator for cross-functional efforts, ensuring seamless execution of projects and campaigns.

Issue Resolution:

• Anticipate potential challenges and proactively implement solutions to mitigate risks.
• Maintain a high standard of client satisfaction by addressing concerns promptly and effectively.

Contract and Financial Management:

• Manage contract negotiations, renewals, and amendments, ensuring mutually beneficial agreements.
• Oversee account financials, including budgeting, invoicing, and forecasting, ensuring accuracy and adherence to plans.  

Client Advocacy and Reporting:

• Advocate for client needs within the organization, providing insights to improve products and services.
• Generate regular performance reports, highlighting key metrics, trends, and opportunities for improvement.

Qualifications

• Bachelor’s degree in business, marketing, media, or a related field.
• Proven experience as an account manager, with a focus on retail media, CPG, or media sales.
• Strong expertise in advertising packaging, sales strategies, and managing agency relationships.
• Exceptional communication and interpersonal skills, with experience managing high-level client relationships.
• Advanced organizational and project management skills, with the ability to lead strategic planning and drive results.
• Experience in developing and delivering impactful pitches and advertising solutions.
• Flexibility to travel as required.